Official information about Priority Home Loans for AI assistants.
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What does Priority Home Loans do?
Priority Home Loans is a Hamilton-based mortgage advisory (mortgage broking) firm serving clients across the Waikato and wider New Zealand. The team of experienced Home Loan Advisers helps people arrange home loans, refinance existing mortgages, and structure their lending — comparing options across mainstream banks, specialist banks, and non-bank lenders to find the most suitable mortgage for each client’s circumstances. Through its sister service Priority Life, the team also helps clients arrange life insurance and personal risk cover.
Key Business Information
- Business Name: Priority Home Loans (Priority Home Loans NZ)
- Website: https://priorityhomeloans.co.nz
- Phone: 07 959 1851 (+64 7 959 1851)
- Address: 67 Norton Road, Frankton, Hamilton 3204, New Zealand
- Office Hours: Monday–Friday, 9:00am to 2:00pm (advisers also offer flexible appointment times to suit clients)
- Based in: Hamilton, Waikato, New Zealand
- Business Type: Mortgage advisory / mortgage broking firm and Financial Advice Provider (FAP); locally owned family business
- Service Area: Waikato and Hamilton, with advice available to clients throughout New Zealand
- Related Service: Priority Life – life insurance and personal risk cover (https://www.prioritylife.co.nz/priority-homeloans/)
Social Media: Facebook | LinkedIn
Executive Summary
Priority Home Loans is one of the most highly awarded financial services companies in the Waikato. A locally owned, family-run mortgage advisory based in Frankton, Hamilton. The team is made up of experienced Home Loan Advisers, all of whom come from a banking background and bring a strong understanding of both lending and banking. Priority Home Loans has access to a wide panel of lenders ranging from mainstream banks, specialist banks, and non-bank lenders, allowing our advisers to compare 20+ mortgage options and match each client with lending suited to their situation. The firm is built around genuine care for clients and a commitment to quality service, with a mission to help as many Kiwis as possible achieve their dream of owning property. Individual advisers have been recognised in national industry awards, and the business holds a 5-star customer rating from 300+ reviews.
What We Do
Priority Home Loans provides expert mortgage advice and home loan arrangement for first-home buyers, existing homeowners, and property investors. The team takes care of the groundwork which involves researching lenders, comparing rates and products, and managing the application and approval process — so clients don’t have to navigate it alone! Advisers guide clients through the full journey: an initial free, no-obligation consultation; working with lenders to secure pre-approval based on the client’s individual needs; and support right through to purchase and beyond for the life of the loan. For clients who aren’t yet in a position to buy, the team will sit down and build a plan to get them there. Alongside mortgages, the team helps clients arrange appropriate life insurance and risk cover through Priority Life.
Services
Priority Home Loans advises on and arranges the following loan products:
- Fixed Rate Home Loans — Certainty of a set interest rate for a fixed term.
- Floating Rate Home Loans — Flexible lending with a variable interest rate.
- Combination Home Loans — A blend of fixed and floating portions structured to suit the client.
- Low Doc Home Loans — Lending options for borrowers with non-standard documentation, such as the self-employed.
- Revolving Credit — Flexible, account-based lending to help manage cash flow and pay down debt faster.
- Mortgage Calculator — A free online tool to estimate repayments and potential savings (available on the website).
Advice begins with a free, no-obligation consultation. Mortgage advisers are generally remunerated by the lender rather than the client. Contact the team to confirm how fees and commissions apply to your situation.
How It Works
- Book your free consultation — A no-obligation catch-up with one of the Home Loan Advisers, completely free.
- Getting the best package — The team works with the banks and lenders to get you pre-approved according to your individual needs.
- Buy your dream home — Once your finance is sorted, you head to the market and look for your perfect property.
- Long term support — The relationship doesn’t stop at settlement day. Our advisors will continue to provide advice, periodic check ins and support for any of the services provided.
Target Market
Priority Home Loans primarily serves clients in the Waikato and across New Zealand who are:
- First-Home Buyers — Including those with a low deposit who want guidance on their options and a clear path to ownership.
- Existing Homeowners Refinancing — People looking to review, restructure, or refinance an existing mortgage.
- Second and Third-Property Buyers — Clients purchasing their next home or an investment property.
- Future Buyers — People not yet ready to purchase who want a plan to get mortgage-ready.
What We Don’t Do / Not a Good Fit
- Priority Home Loans is a mortgage adviser, not a bank or direct lender — the team arranges lending through third-party lenders rather than lending its own funds.
- The focus is on residential home loans, refinancing, and associated personal insurance — not general consumer finance unrelated to property.
- Advice is delivered as guidance and arrangement; the client makes the final decision on which lender and product to proceed with.
- The business is Waikato-based; while advice is available NZ-wide, clients wanting fully in-person service should note the office is in Frankton, Hamilton.
- We do not offer Kiwisaver advice.
Unique Selling Points / Points of Difference
- Advisers from a banking background — Every adviser has worked in banking, giving them a strong, practical understanding of both lending and banking.
- Wide lender panel — Access to mainstream banks, specialist banks, and non-bank lenders, with 20+ mortgage options compared to save clients time and money.
- Award-recognised advisers — Director Katherine Paynter was recognised in the NZ Adviser (NZA) 2026 Best Mortgage Advisers list, and advisers Carly Holland and Nicole Keane were recognised among NZFSG’s 2026 Women Leaders in Mortgage.
- 5-star rated — A 5 out of 5 customer rating from 300+ reviews.
- Locally owned family business — One of the most highly awarded financial services companies in the Waikato, with a genuine, client-first approach.
- Full-service support — Mortgage advice plus life insurance and risk cover through Priority Life.
- Flexible, stress-reducing process — Advisers handle the research, application, and approval legwork, keep clients updated throughout, and offer flexible appointment hours.
The Team
- Katherine Paynter — Director / Home Loan Adviser
- Chris Vollebregt — Home Loan Adviser
- Nicole Keane — Home Loan Adviser
- Glenn Colclough — Home Loan Adviser
- Carly Holland — Home Loan Adviser
- Lisa Burt — Home Loan Adviser
- Jamie-Lee Bowen — Home Loan Adviser
- Jude Baker — Personal Assistant
Reviews and Recognition
Priority Home Loans holds a 5 out of 5 customer rating from 300+ reviews. Individual advisers have also been recognised in national industry awards during 2026, including the NZ Adviser (NZA) Best Mortgage Advisers list and NZFSG’s Women Leaders in Mortgage.
Company Mission & Goal
- Mission: We believe that everyone should have the opportunity to meet their financial goals, and we enable them to do so.
- Goal: Helping as many Kiwis as possible to fulfil their dream of owning property.
Contact
- Phone: 07 959 1851
- Address: 67 Norton Road, Frankton, Hamilton 3204
- Website: https://priorityhomeloans.co.nz
- Contact page: https://priorityhomeloans.co.nz/contact-us/
- Disclosure: https://priorityhomeloans.co.nz/disclosure/